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Join a team that is changing millions of lives.

Transforming smiles, changing lives
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At?Align Technology, we believe a great smile can transform a person’s life, so we create technology that gives people the confidence to take on whatever’s next. We revolutionized the orthodontic industry with the introduction of the Invisalign system, and we have never lost sight of that spirit of innovation. Our diverse and collaborative teams are constantly pushing the boundaries of what’s possible.
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Ready to join us??

About this opportunity
Product manger Wechat at Align Technology is responsible for owning strategy, roadmap, and execution for our WeChat mini-programs and service accounts. This role is responsible for building seamless digital experiences for customers, providers, partners, and internal stakeholders—leveraging the full WeChat ecosystem (Mini-Programs, Official Accounts, WeCom, Pay, CRM, and API integrations).This role will work closely with cross-functional teams (Engineering, UX, Data, Marketing, Infosec, Commercial, and Regional Ops) to deliver high-quality user flows that scale across China and integrate with global and regional systems.
This is a strategic and hands-on PM role ideal for someone who understands China digital ecosystems, user behavior, and product growth loops in WeChat.
This role will be located in Chengdu.
In this role, you will…
? Own the product strategy and roadmap for all WeChat App initiatives (Mini-Programs, Official Account features, WeCom workflows).
? Identify new opportunities to enhance user acquisition, onboarding, activation, engagement, and retention through WeChat-native capabilities.
? Translate business needs into clear product requirements and measurable success metrics.
? Drive end-to-end product development: requirements → PRD → UX → engineering → launch → iteration.
? Work with partners to integrate WeChat capabilities (WeChat Pay, Login, template messages, QR flows, plugin integrations).
? Ensure seamless data synchronization with backend systems (CRM, CDP, eCommerce, DPMS, ERP, and identity systems).
? Build conversion-optimized user flows using WeChat Mini-Program features (cloud hosting, service market, plug-ins, scanning flows).
? Manage Official Account menu structures, message automations, and customer-journey content.
? Define WeCom journey flows for B2B users, channel partners, and service teams.
? Partner with engineering teams in China & global regions; ensure clarity of requirements and prioritization.
? Collaborate with Marketing and Ops on promotions, funnels, content, and campaign automation.
? Work with Legal, Security, and Compliance to ensure data-privacy alignment with China cybersecurity regulations.
? Use data tools (CDP, BI dashboards, WeChat Analytics) to monitor KPIs and inform iterations.
? Conduct A/B testing, funnel analysis, and customer interviews to identify friction points and optimize flows.
? Track best practices and emerging capabilities in the WeChat ecosystem; proactively propose innovations.

In this role, you’ll need …
? 5–8 years of product management experience, with at least 3+ years managing WeChat mini-programs or Official Account features.
? Strong knowledge of the China digital ecosystem and WeChat’s developer platform
? Demonstrated experience delivering consumer or B2B digital products end-to-end.
? Ability to write clear PRDs, user stories, and acceptance criteria.
? Strong analytical skills; experience using data to drive decisions.
? Excellent communication skills in Mandarin; comfortable collaborating with global teams in English.
? Experience in SaaS, healthcare, eCommerce, or digital platform ecosystems.
? Familiarity with identity/authentication flows (WeChat OAuth, mobile login, unionId/OpenId).
? Understanding of China data-privacy requirements (PIPL, CAC, data residency).
? Experience with A/B testing tools and funnel optimization.
? Technical background (engineering, computer science, or similar) is a strong plus.
? Bachelor's/Master degree in a scientific or allied health field (or equivalent degree).

Sound like a good fit????
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Great! Click the "Apply" link to let us know you are interested. Not the right fit? Don’t worry,?Align?is quickly growing so we are creating more opportunities to expand our Align family. Please consider joining our Talent Network to receive notifications about future jobs or sharing this opportunity with others in your network.????
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About Align??
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Align Technology designs and manufactures the Invisalign system, the most advanced clear aligner system in the world, iTero intraoral scanners and services, and exocad CAD/CAM software. These technology building blocks enable enhanced digital orthodontic and restorative workflows to improve patient outcomes and practice efficiencies for over 212 thousand doctor customers and is key to accessing Align’s 500 million consumer market opportunity worldwide. Align has helped doctors treat over 12.2 million patients with the Invisalign system and is driving the evolution in digital dentistry through the Align Digital Platform, our integrated suite of unique, proprietary technologies and services delivered as a seamless, end-to-end solution for patients and consumers, orthodontists and GP dentists, and lab/partners. Visit www.aligntech.com for more information.
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By joining Align, you will be part of a global, fast-growing company in one of the most dynamic industries. Great people, innovative technologies, and meaningful work – these are just some of the?things?employees say make Align Technology a great place to work.???
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We respect your privacy. Please review?our Applicant Privacy Policies for additional information.??
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Global Diversity Statement:
At Align, we believe in the power of a smile, and we know that every smile is as unique as our employees. As we grow, we will continue building a workforce of diverse cultural backgrounds and life experiences and fostering a culture of open-mindedness and compassion for all our employees. We live our company values by promoting healthy people and healthy communities. All with the intent of changing millions of lives, one unique smile at a time.

Equal Employment Opportunity Statement:
It is our policy to provide equal employment opportunity in all our employment practices without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, individuals with disabilities, sexual orientation or gender identity or expression or any other legally protected category. Applicants for positions with Align must be legally authorized to work in the country which they are applying for and verification of employment eligibility will be required as a condition of hire.