崗位職責(zé):
1. 負(fù)責(zé)大學(xué)中英文新聞報(bào)道、采訪,撰寫各類宣傳文案;
2. 負(fù)責(zé)大學(xué)網(wǎng)站、社交媒體、宣傳冊(cè)等平臺(tái)的內(nèi)容創(chuàng)作及運(yùn)營(yíng)維護(hù);
3. 負(fù)責(zé)日常與外部媒體聯(lián)絡(luò),拓展并維護(hù)媒體關(guān)系,組織新聞發(fā)布會(huì)、媒體開(kāi)放日等活動(dòng);
4. 負(fù)責(zé)大學(xué)全媒體渠道宣傳活動(dòng)的策劃與執(zhí)行,并對(duì)活動(dòng)目標(biāo)、數(shù)據(jù)、效果等復(fù)盤,挖掘和分析用戶行為習(xí)慣,持續(xù)提升交互質(zhì)量;
5. 協(xié)助大學(xué)宣傳視頻的創(chuàng)意策劃與拍攝剪輯;
6. 完成領(lǐng)導(dǎo)交代的其他工作。
1. Report university news, conduct interviews, and write promotional content in both Chinese and English.
2. Ensure timely updates of the university's website, social media, brochures, and other platforms.
3. Manage and enhance relations with external media outlets, including organizing press conferences and media days.
4. Plan and execute promotional campaigns across all university media channels, analyzing outcomes and user engagement to boost interaction quality.
5. Support the production of university promotional videos.
6. Complete other tasks assigned by the supervisor.
任職要求:
1. 學(xué)歷要求:碩士(優(yōu)秀者可放寬至本科)
2. 專業(yè)要求:新聞、傳媒或市場(chǎng)營(yíng)銷等相關(guān)專業(yè)
3. 工作技能:
(1)具有扎實(shí)的中英文寫作功底,表達(dá)清晰,文筆流暢;
(2)熟悉官網(wǎng)、微信公眾號(hào)、抖音、視頻號(hào)、小紅書等運(yùn)營(yíng)生態(tài),熟練使用微信公眾號(hào)排版編輯器;
(3)具備日常新聞(會(huì)務(wù)、活動(dòng)、風(fēng)景等)照片拍攝技能;
(4)能使用如PS、PR、剪映等設(shè)計(jì)與視頻剪輯軟件;
(5)能夠快速產(chǎn)出活動(dòng)方案,并能夠推動(dòng)活動(dòng)落地執(zhí)行,擅長(zhǎng)數(shù)據(jù)分析和挖掘,通過(guò)活動(dòng)數(shù)據(jù)復(fù)盤,不斷優(yōu)化活動(dòng)形式,提升活動(dòng)效果;
(6)具有全局意識(shí)和較強(qiáng)的執(zhí)行力,注重細(xì)節(jié),有良好的溝通能力與團(tuán)隊(duì)精神。
此崗位需要英文面試+筆試。請(qǐng)隨簡(jiǎn)歷提供個(gè)人作品集(個(gè)人文章、新聞報(bào)道、新媒體作品等)。
1. Master's Degree is preferred (bachelor’s degree acceptable for outstanding candidates) in journalism, media, marketing, or related fields.
2. Strong writing abilities in both English and Chinese, with the capability to express ideas clearly and fluently.
3. Knowledgeable about social media operation.
4. Competency in capturing high-quality photographs for daily news.
5. Familiarity with design and video editing software such as Photoshop, Premiere Pro, and others for cutting and editing purposes.
6. Ability to quickly develop event programmes and effectively promote and implement activities on-site. Skilled in data analysis to continually refine event formats and enhance outcomes.
7. An open mindset with strong execution skills, meticulous attention to detail, excellent communication capabilities, and a team-oriented approach.
This position requires an English interview and a written test. Please provide a portfolio of your personal work (writings, social media post etc.) .